<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9" xmlns:image="http://www.google.com/schemas/sitemap-image/1.1" xmlns:xhtml="http://www.w3.org/1999/xhtml" xmlns:video="http://www.google.com/schemas/sitemap-video/1.1">
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-07-29</lastmod>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/working-with-superheroes</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-07-29</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/5b331a93-9278-4eb6-a46a-94e6f422a8aa/image+%286%29.png</image:loc>
      <image:title>The Power of D365 - Working With Superheroes - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/a989f5fa-5a4e-4b0b-af04-40eb14806a1c/Designer+%283%29.png</image:loc>
      <image:title>The Power of D365 - Working With Superheroes - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/4db2efb4-f610-4fa2-a384-8216802106c8/Designer+%284%29.png</image:loc>
      <image:title>The Power of D365 - Working With Superheroes - The Trusted Advisor Every successful bid team has someone people naturally gravitate towards when they need guidance. Not because they have all the answers but because they know how to navigate complexity, bring structure to chaos, and help move things forward. For me, that's Olivia. What I admire most is her ability to: Bring clarity to difficult situations. Challenge ideas constructively. Support the wider team. Raise the quality of what we produce. Every team needs people who elevate those around them.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/be568e78-569c-469d-87bc-513f443bddc8/Designer+%285%29.png</image:loc>
      <image:title>The Power of D365 - Working With Superheroes - The Protector Some leaders see a challenge and immediately say yes; others understand that sometimes the best answer is not yet. Dan is such a great leader, because very little seems to faze him; Large opportunities, Complex requirements, Aggressive timelines, Difficult customer conversations, he approaches them all with calm confidence and a focus on finding a solution. But perhaps more importantly, he also knows when something isn't right. When technology isn't the best fit. When complexity introduces unnecessary risk. When a team is being stretched too far. When an opportunity simply doesn't make sense. It's easy to say yes. It's much harder to know when the right answer is no. That balance between ambition and realism is something I've always respected.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/ec324c26-a891-482d-b8c7-220521a80bcc/Designer+%286%29.png</image:loc>
      <image:title>The Power of D365 - Working With Superheroes - The Person Who Understands How It All Fits Together Technology has become incredibly broad. Telephony. AWS. Microsoft. NICE. Networks. Integrations. Security. Trying to understand how everything connects can sometimes feel overwhelming. Mike is one of those people who can zoom out and see how all the moving parts fit together. Even better, he's usually there right when somebody asks a difficult question five minutes before a customer session starts. The answer is rarely just technical. It's understanding how the entire ecosystem works.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/cf8752c4-21ab-4631-847c-aa0cf49d77e1/Designer+%288%29.png</image:loc>
      <image:title>The Power of D365 - Working With Superheroes - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/b8701682-9df4-42c3-80f8-331885e7bfe2/Designer+%289%29.png</image:loc>
      <image:title>The Power of D365 - Working With Superheroes - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/243aaa19-21d1-4aab-b7a7-4413ac2f5e25/Designer+%2811%29.png</image:loc>
      <image:title>The Power of D365 - Working With Superheroes</image:title>
      <image:caption>The Collaborator Consulting is often misunderstood.  People assume it's about having answers. In reality, some of the best consultants spend more time listening than talking. That's one of the qualities I admire most about Nurul. He has a natural ability to bring people together, facilitate discussions and help groups work through challenges collaboratively. Whether the audience is technical, business-focused or somewhere in between, he has a way of communicating that makes people feel involved in the conversation rather than talked at. What stands out is his ability to: Build consensus. Bring clarity to discussions. Translate between business and technology teams. Ensure everyone feels heard. Keep complex conversations moving forward. Projects succeed when people align around a common goal.  Nurul has a talent for helping that happen and in large transformation programmes, that ability is often just as important as the technology itself.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/cb61794a-9706-4f28-8b41-d1c9dfef54f2/Designer+%2812%29.png</image:loc>
      <image:title>The Power of D365 - Working With Superheroes - The Guide With the pace of change in technology over the last few years, it's easy to feel like you're constantly trying to catch up; New AI models. New Copilots. New agents. New Microsoft announcements appearing almost weekly. For many of us, the challenge isn't understanding that AI matters. It's understanding how to apply it in a way that creates genuine value. That's one of the things I appreciate most about Rob. He has an impressive understanding of the Microsoft ecosystem and the rapidly evolving AI landscape, but more importantly, he's constantly helping the wider TTEC Digital team understand it too. Whether it's sharing ideas, demonstrating new capabilities, exploring the art of the possible, or helping people separate genuine opportunity from hype, he's always encouraging us to think differently about how technology can improve what we do. The conversation is rarely about the technology itself. It's about the outcome. How can this help our customers? How can this help our consultants? How can this improve quality? How can this save time? How can this help us work smarter? What stands out just as much, though, is the way he develops people. The best leaders don't need to be at the centre of every conversation. They build confidence in others. Rob has a real talent for supporting both onshore and offshore teams, giving people the space to lead while remaining there to guide, coach and support when needed. He doesn't need the spotlight. He's often working quietly in the background, helping others grow, share their ideas, and build confidence in their own abilities.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/05f92be6-e0ef-4d4e-8e97-1a3f60774919/Designer+%2810%29.png</image:loc>
      <image:title>The Power of D365 - Working With Superheroes - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/ada7f69e-15e0-4454-bf1f-fe408551f62c/Designer+%2813%29.png</image:loc>
      <image:title>The Power of D365 - Working With Superheroes - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/3-dynamics-365-contact-center-features-ive-been-watching-closely</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-07-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/a7ea777f-c94d-4192-bcbf-2d80316bb1c7/IMG_5260.jpeg</image:loc>
      <image:title>The Power of D365 - 3 Dynamics 365 Contact Center Features I’ve Been Watching Closely</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/closing-the-loop-customer-service-is-becoming-marketings-most-valuable-channel</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/db99f76e-bbb7-4096-8c04-6ec730d3c536/IMG_5227.jpeg</image:loc>
      <image:title>The Power of D365 - Closing the loop: Customer Service is becoming Marketing’s Most Valuable Channel</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/c2ba0fa0-2d5c-48c6-8c15-2fa1a7b284b9/IMG_5223.jpeg</image:loc>
      <image:title>The Power of D365 - Closing the loop: Customer Service is becoming Marketing’s Most Valuable Channel</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/94483c69-717d-4302-873a-3b79f7375e33/IMG_5224.jpeg</image:loc>
      <image:title>The Power of D365 - Closing the loop: Customer Service is becoming Marketing’s Most Valuable Channel</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/0d044324-75c1-4de2-bc7b-f89223c23045/IMG_5225.jpeg</image:loc>
      <image:title>The Power of D365 - Closing the loop: Customer Service is becoming Marketing’s Most Valuable Channel</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/mastering-dynamics-ccaas-workstreams-vs-unified-routing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-12-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/b06293c8-0b9d-41fc-a028-4142c81c7122/create-messaging-workstream.png</image:loc>
      <image:title>The Power of D365 - Mastering Dynamics CCaaS: Workstreams vs Unified Routing - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/is-the-art-of-blog-writing-being-taken-away-by-ai</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-12-12</lastmod>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/mastering-dynamics-ccaas</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-11-14</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/80647226-15d3-48fc-843d-386fe79ab08a/Screenshot+2025-11-12+165759.png</image:loc>
      <image:title>The Power of D365 - Mastering Dynamics CCaaS: A Practical Guide - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/a-new-chapter-begins</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-29</lastmod>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/omnichannel-agent-presence</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-10-02</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/94c6d723-344a-42e8-93bc-2913312ea47b/IMG_4769.png</image:loc>
      <image:title>The Power of D365 - Omnichannel &amp; Agent Presence</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/85090af6-3826-4d8d-8469-afbad16a047b/IMG_4768.jpg</image:loc>
      <image:title>The Power of D365 - Omnichannel &amp; Agent Presence</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/intro-to-omnichannel</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-07-03</lastmod>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/updating-emails-in-a-live-journey</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-07-02</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/ec646d01-72d4-4023-8da6-2c012a10a91e/IMG_2940.png</image:loc>
      <image:title>The Power of D365 - Updating emails in a live journey</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/moving-marketing-data-through-environments</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-04-16</lastmod>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/the-working-techmum</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-04-04</lastmod>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/Complianceprofiles</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-03-18</lastmod>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/Sendscheduling</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-03-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/1c07abcb-7a7c-437f-8152-41415b88daf8/IMG_1311.png</image:loc>
      <image:title>The Power of D365 - Send Scheduling - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/Rtevents</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-02-22</lastmod>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/Wave24</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/c4bc4d37-fb25-4e32-80f3-964ad25c7900/IMG_0828.jpeg</image:loc>
      <image:title>The Power of D365 - 2024 wave release is here! - Make it stand out</image:title>
      <image:caption>Send Scheduling : Public Preview April - General Availability July</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/410f1f4f-6bce-44c7-9bdb-ed3bda6b794d/IMG_0829.jpg</image:loc>
      <image:title>The Power of D365 - 2024 wave release is here! - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/themovetorealtime-zwm75</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/93a71d12-f41b-4946-9608-3b0263629465/IMG_0810.png</image:loc>
      <image:title>The Power of D365 - The switch to realtime. Help OUTBOUND has DISAPPEARED - Make it stand out</image:title>
      <image:caption>View the guidance and click yes the rest of the questions will appear</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/b89ad217-e743-4ef7-9bb2-9e436412c4d9/IMG_0811.png</image:loc>
      <image:title>The Power of D365 - The switch to realtime. Help OUTBOUND has DISAPPEARED - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/2f288a2e-5486-438a-b0f4-beb0bd9d9d6d/IMG_0812.png</image:loc>
      <image:title>The Power of D365 - The switch to realtime. Help OUTBOUND has DISAPPEARED - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/themovetorealtime</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-23</lastmod>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/dataconfiguration</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-12-05</lastmod>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/3featurespotlight</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-11-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/98968ace-1288-4628-86be-2013ae145ede/IMG_0076.jpeg</image:loc>
      <image:title>The Power of D365 - 3  features that are so under-rated! - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/c8d92aec-a2ed-4f45-807f-0b013e7dbd80/IMG_0077.jpeg</image:loc>
      <image:title>The Power of D365 - 3  features that are so under-rated! - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/31d1d13a-72a5-4b0d-85e0-203d70a64e0a/IMG_0080.jpeg</image:loc>
      <image:title>The Power of D365 - 3  features that are so under-rated! - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/1521f34a-fe83-40e6-9f1a-3a0d92d719f2/IMG_0078.jpeg</image:loc>
      <image:title>The Power of D365 - 3  features that are so under-rated! - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/7dd8d636-e570-4a00-93c3-9c4a74cef4de/image005.png</image:loc>
      <image:title>The Power of D365 - 3  features that are so under-rated! - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/Emailtesting</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-12-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/1699470874714-4E68RF5LRDDUHCXL1G1T/image-asset.jpeg</image:loc>
      <image:title>The Power of D365 - D365 Customer Insights - Journeys: real-world benefits - EMAIL TESTING</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/3594a9cb-c7ab-4b40-8e5b-93082fb96caf/IMG_0035.png</image:loc>
      <image:title>The Power of D365 - D365 Customer Insights - Journeys: real-world benefits - EMAIL TESTING - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/personal-communications-a9aa7</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-12-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/83c434ef-d004-4df0-b5c4-822487ba748d/personalised+token.jpg</image:loc>
      <image:title>The Power of D365 - D365 Customer Insights - Journeys: real-world benefits - Personal Communications - Personalised tokens make it easier for the marketing team</image:title>
      <image:caption>Not all marketeers know how tables and fields are connected in the back end. Personalised tokens allow for system admins or managers who know the system to create tokens that other team members can use; allowing them to spend more time focusing on the content rather than business database concepts The top 10 items on the list are sorted by org-wide usage. If there are more than 10 items in the list, you'll see the remaining items sorted by alphabetical order after the top 10 items.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/00740469-adda-4bc6-a741-319fa4154a79/content+variation.jpg</image:loc>
      <image:title>The Power of D365 - D365 Customer Insights - Journeys: real-world benefits - Personal Communications - How to add conditional content</image:title>
      <image:caption>Enable the section for conditional content The property pane on the right margin shows a new sub-tab called Variation. Select the Variation sub-tab Select + New Condition in the property pane. Define the condition. Add more conditions if needed. At this point, you have the same content associated with each condition. Select Default on any condition for which you want to change the content.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/instant-communication</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-12-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/27028d76-bcf7-452a-869b-0d1e67281d56/trigger1.PNG</image:loc>
      <image:title>The Power of D365 - D365 Customer Insights - Journeys: real-world benefits - INSTANT COMMUNICATIONS - Custom Trigger : Record Created</image:title>
      <image:caption>Screenshot 1 : Email Sending timeline Showing number of Emails Sent, the most sent messages and most sending customer journeys. Providing Marketeers opportunity to filter dat by Date Range, Marketing Message and Customer journey</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/4b7e6212-89c8-4c70-b356-394d1e24eb74/trigger2.PNG</image:loc>
      <image:title>The Power of D365 - D365 Customer Insights - Journeys: real-world benefits - INSTANT COMMUNICATIONS - Custom Trigger : Record Updated</image:title>
      <image:caption>Now let’s say HR would like an email to be sent to the Candidate when they decide whether to Invite them to an interview or not. HR would update the record. What we can do here is create a Custom Trigger on a record being updated, and we can be specific on the attribute that is being updated. In this example we can say only Trigger if the Invite to Interview field is being updated. Again, when we add this trigger to a journey we can apply more logic for the trigger activating such as the option set value. (More on that in my future blog post)</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/data-powerbi</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-12-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/33839ecc-6b60-49a7-9038-de65a63927c7/real-time-marketing-aggregate-analytics.png</image:loc>
      <image:title>The Power of D365 - D365 Customer Insights - Journeys: real-world benefits - Power BI - Customer Journey Analytics Dashboard</image:title>
      <image:caption>Microsoft D365 Marketing Subscription Centre form builder</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/2533432a-afae-4ae7-9338-628bb3b3e247/Email+Interaction+TimeLine.PNG</image:loc>
      <image:title>The Power of D365 - D365 Customer Insights - Journeys: real-world benefits - Power BI - Make it stand out</image:title>
      <image:caption>Screenshot 1 : Email Sending timeline Showing number of Emails Sent, the most sent messages and most sending customer journeys. Providing Marketeers opportunity to filter dat by Date Range, Marketing Message and Customer journey</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/e8356c55-3922-446b-b6eb-8d55cda0ab24/Email+Interaction+TimeLine+2.PNG</image:loc>
      <image:title>The Power of D365 - D365 Customer Insights - Journeys: real-world benefits - Power BI - Make it stand out</image:title>
      <image:caption>Screenshot 2 : Interaction Timeline Tab allows Marketing to understand number of emails sent v opened over a certain time frame, with additional benefit of being able to see the most clicked links within all of the emails. Moreover, Marketeers are able to understand the most forwarded email , and again this can be filtered by marketing message and journey.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/Insights</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-12-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/e1627322-811d-49e9-af26-c48742f60321/Customer+Journey.png</image:loc>
      <image:title>The Power of D365 - d365 marketing: real-world benefits - DATA INSIGHTS - Customer Journey Insights</image:title>
      <image:caption>Microsoft D365 Marketing Subscription Centre form builder</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/8cb3d901-b635-4282-9959-45b76a370b65/email+analytics.jpg</image:loc>
      <image:title>The Power of D365 - d365 marketing: real-world benefits - DATA INSIGHTS - Email Insights</image:title>
      <image:caption>Here you can find a complete history of how various contacts have reacted to the selected message, which links they selected, and where they were when interacting with the message. I particularly like the heat map which shows a red overlay to indicate the most clicked link, and follows the spectrum down to blue, which indicates the least clicked link. We can even hover the mouse pointer over a link to see the number of total clicks, unique clicks, and the click-through rate! And of course we can see those all important Open Rates and Bounce Rates. This helps the marketing team know what's working well and can allow them to adjust future campaigns accordingly.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/fbd29c2f-f15a-4397-85bd-f5771796ff96/Contact+nisght.jpg</image:loc>
      <image:title>The Power of D365 - d365 marketing: real-world benefits - DATA INSIGHTS - Contact Insights</image:title>
      <image:caption>Saving the best for last…... In my opinion the level of detail that the contacts insights provide is unbelievable. We are able to see from both Outbound and Real time marketing what channels of engagement a contact is interacting with. Are they more likely to interact with an email over a text message for example. We can see their individual open rates v delivery issues along with any forms they may have submitted. We can also see when a contact is imost likely to interact with our emails too. I like to open my personal emails on the walk home from the school run, on my phone. This can later be used as part of an Automated Scheduling Feature which sends the email at the right time for the contact.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/d365-marketing-real-world-benefit-siloedteamss-zjzgd</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-09-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/1270dde9-d0ad-406b-846c-9e156a7caf22/Subscription+Centre+2.jpg</image:loc>
      <image:title>The Power of D365 - d365 marketing: real-world benefits - DATA - Make it stand out</image:title>
      <image:caption>Microsoft D365 Marketing Subscription Centre form builder</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/dedeae0e-2e39-4091-b521-664252f64651/duplicates-detected.png</image:loc>
      <image:title>The Power of D365 - d365 marketing: real-world benefits - DATA - Make it stand out</image:title>
      <image:caption>Duplicate Detection Example ; providing the ability to merge the record</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/d365-marketing-real-world-benefit-data</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-12-05</lastmod>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/SS23</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-12-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/fd60744d-372c-4115-a45f-d66e27406edc/1_fU8ovx6g2-ITARCE4JNXLA.png</image:loc>
      <image:title>The Power of D365 - Scottish Summit 2023 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/79bb25a9-82a8-46ec-bff0-2b107a8040f5/IMG_20230818_110629.jpg</image:loc>
      <image:title>The Power of D365 - Scottish Summit 2023 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/e4a4c693-4d70-43d7-b99f-15d772115cdb/IMG_20230818_111101.jpg</image:loc>
      <image:title>The Power of D365 - Scottish Summit 2023 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/bad31070-ab40-4ac8-bd1f-5bd133a2e71f/Screenshot_20230809_094505.jpg</image:loc>
      <image:title>The Power of D365 - Scottish Summit 2023 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/08b56b6d-7ce0-4f0c-aec5-f8ceadbc867e/IMG_20230805_114736_1_edit_42923128163240.jpg</image:loc>
      <image:title>The Power of D365 - Scottish Summit 2023 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/UnderstandthebasicsofRT</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-08-16</lastmod>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/Goodtobeback</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-12-05</lastmod>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/why-d365-marketing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-12-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/661f1bb4-1212-46c7-be59-b0119ddbbba9/consent+1.jpg</image:loc>
      <image:title>The Power of D365 - 3 ways D365 Marketing can help - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/1148074d-ddf3-45aa-843b-086e75c5f894/marketing+calendar.jpg</image:loc>
      <image:title>The Power of D365 - 3 ways D365 Marketing can help - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/fantasticfour</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-12-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/2f1a2d77-f283-445e-9439-900c4426478c/reminders+1.jpg</image:loc>
      <image:title>The Power of D365 - Now that’s what i call a wave release! - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/f9949ba6-b73a-4618-b9cf-b57eedbb6bfc/form1.jpg</image:loc>
      <image:title>The Power of D365 - Now that’s what i call a wave release! - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/blog-post-title-two-xzcbb</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-12-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/a47e5194-2309-4951-9b12-206b4f82ce89/interaction+breakdown.jpg</image:loc>
      <image:title>The Power of D365 - How D365 Marketing can support the 4Ps - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/eb443ae7-5593-4d84-a11a-ff339b1c3442/customer+insights.jpg</image:loc>
      <image:title>The Power of D365 - How D365 Marketing can support the 4Ps - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/bbd29a5f-1f4f-450c-ba8c-5efa6de03f4f/price+image.jpg</image:loc>
      <image:title>The Power of D365 - How D365 Marketing can support the 4Ps - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/cc4b378b-75f1-476f-ab71-596063cee111/promo1.jpg</image:loc>
      <image:title>The Power of D365 - How D365 Marketing can support the 4Ps - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/577ccc97-eacc-434d-a99f-5092559644fa/promo2.jpg</image:loc>
      <image:title>The Power of D365 - How D365 Marketing can support the 4Ps - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/82e8b032-482e-4fee-8bce-0c17c2143941/promo3.jpg</image:loc>
      <image:title>The Power of D365 - How D365 Marketing can support the 4Ps - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/289346e9-dd59-46b7-bdce-dbdd34930389/place1.jpg</image:loc>
      <image:title>The Power of D365 - How D365 Marketing can support the 4Ps - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/category/Wave+Release</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/category/Real+working+world+benefits</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/category/Data</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365blog/category/D365+Community</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/home</loc>
    <changefreq>daily</changefreq>
    <priority>1.0</priority>
    <lastmod>2025-09-29</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/624b503bf355c85bf8657e7b/1649102909730-7XEJFOZ9MTRNW2UOAKN8/Star%402x.png</image:loc>
      <image:title>Kelly Simpson - The power of marketing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/624b503bf355c85bf8657e7b/1649102933911-OV9QZXIM8H96IR8SZHDU/Star+1.png</image:loc>
      <image:title>Kelly Simpson - The power of marketing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/624b503bf355c85bf8657e7b/1649102933922-R60A24XJM2HB8R3GJ2WE/Star+2.png</image:loc>
      <image:title>Kelly Simpson - The power of marketing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/624b503bf355c85bf8657e7b/1649102933934-Y97BEZAHS7SD1WKLTMMJ/Subtract.png</image:loc>
      <image:title>Kelly Simpson - The power of marketing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/624b503bf355c85bf8657e7b/1649102910193-6OBB7AA8LNSYQ7H2JQ8X/Group+25%402x.jpg</image:loc>
      <image:title>Kelly Simpson - The power of marketing</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/951a4471-b1f9-475e-8c4c-231a573c1039/power-platform-functional-consultant-600x600__1_.png</image:loc>
      <image:title>Kelly Simpson - The power of marketing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/624b503bf355c85bf8657e7b/1649102910173-Z9AOJ2E9T8ZLL9ESI4X1/Group+26%402x.jpg</image:loc>
      <image:title>Kelly Simpson - The power of marketing</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/ab2516e2-9e76-4785-837b-50b3f6d4113d/image.png</image:loc>
      <image:title>Kelly Simpson - The power of marketing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/624b503bf355c85bf8657e7b/1649102910183-JIF2N7JOWQ62R4FEOKKO/Group+27%402x.jpg</image:loc>
      <image:title>Kelly Simpson - The power of marketing</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/02d4f491-8aec-4f59-83cf-eef3be82743e/FB_IMG_1675174998065.jpg</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/16e558c2-45cc-4247-8bda-47bc3345d642/Screenshot_20230201_220318.jpg</image:loc>
    </image:image>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/about</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-02-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg</image:loc>
      <image:title>Who is Kelly Simpson?</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/624b503bf355c85bf8657e7b/1649102933974-0HG2V34ZGNXAMD9UNIMP/Group+25%402x.jpg</image:loc>
      <image:title>Who is Kelly Simpson?</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/7b5c07d0-786f-42ea-9d4a-d38cc197e840/Badge1.jpg.png</image:loc>
      <image:title>Who is Kelly Simpson?</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/624b503bf355c85bf8657e7b/1649102933958-WV8V4N03RWGNQCM99ECI/Group+26%402x.jpg</image:loc>
      <image:title>Who is Kelly Simpson?</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/d6e96517-1252-45c2-b829-de480452f3a1/badge2.jpg.png</image:loc>
      <image:title>Who is Kelly Simpson?</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/624b503bf355c85bf8657e7b/1649102933991-I6F0L9V9L85HB41YHJ2I/Group+27%402x.jpg</image:loc>
      <image:title>Who is Kelly Simpson?</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/624b503bf355c85bf8657e7b/1649102933858-XJBTJ7T7SY0MO56FEO0O/graphic-shape.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/7abe93a1-76eb-46e9-849f-727a28a19b58/Screenshot_20230207_144129.jpg</image:loc>
    </image:image>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365dictionary</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-02-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/624b503bf355c85bf8657e7b/1649102931141-H4T55PHON5JC4TXEP7VU/Star%402x.png</image:loc>
      <image:title>D365 Marketing Dictionary</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/d365marketing</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-02-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63d920d22401b12136362370/87122cd3-0078-4427-a259-a29ff5eb99b6/Dynamics365Combined1+%281%29.jpg</image:loc>
    </image:image>
  </url>
  <url>
    <loc>https://thepowerofmarketing.co.uk/book-session</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-05-12</lastmod>
  </url>
</urlset>

